日本語版

Research note 036 — 2026-09-04

Roasting Makes Bitterness, and Deeper Roasting Changes It

Neither green coffee beans nor fresh tea leaves yet taste the way they taste now, before they are roasted.coffee roasting and the roasting (hoji) of hojicha are processes that add heat to raw material and remake it into a different set of substances. So what does that process do to bitterness? Tracing through the sources, the answer does not fit into a single sentence like "the deeper the roast, the more bitter it gets." There is not even a common yardstick for what to call a roast level, and what a darker roast increases is not only the amount of bitterness, but the very lineup of compounds that carry it.

On this page (10 sections)
  1. What this page establishes
  2. Roast-level terms have no common yardstick
  3. Darker roasts are reported to score more bitter
  4. Roasting remakes compounds
  5. In hojicha too, compounds are swapped, not erased
  6. Caffeine falls with roasting while bitterness rises
  7. The choice to roast light
  8. How the shelf talks about dark-roast bitterness
  9. What is not known
  10. Frequently asked
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What this page establishes

Roast-level terms have no common yardstick

The All Japan Coffee Association presents an 8-stage roast-level terminology, from light roast to Italian roast, together with the general rule that the lighter the roast, the stronger the acidity, and the darker the roast, the more bitterness is felt.

coffee roasting has a standardized vocabulary entry in The 8-stage roast-level terminology listed in the 「知る・楽しむ」 (in translation: "Learn and Enjoy") section of the All Japan Coffee Association's official website — light roast, cinnamon roast, medium roast, high roast, city roast, full city roast, French roast, and Italian roast.contextual

Scope: A column article on the All Japan Coffee Association's official website

Describes the names and characteristics of the 8 stages (light roast, 「黄色がかった小麦色」 (in translation: "a yellowish wheat color"); French roast, 「強い苦味と独特の香りが楽しめる」 (in translation: "you can enjoy its strong bitterness and distinctive aroma"); Italian roast, 「色は黒に近い。強い苦味と濃厚な味わい」 (in translation: "the color is close to black; a strong bitterness and a rich, deep flavor"); and others), together with the general rule 「一般的には浅炒りほど酸味が強く、深炒りになるほど苦味を感じるようになります」 (in translation: "in general, the lighter the roast, the stronger the acidity, and the deeper the roast, the more bitterness is felt").
Limitations: There is no correspondence with instrument measurements, and the bitterness descriptions are the association's own statements, unsupported by any sensory test.
Source: 焙煎・配合・粉砕 (全日本コーヒー協会) · full text checked
Show dataprocess-coffee-roasting —has_standardized_vocabulary_entry_in→ "The 8-stage roast-level terminology listed in the 「知る・楽しむ」 (in translation: "Learn and Enjoy") section of the All Japan Coffee Association's official website — light roast, cinnamon roast, medium roast, high roast, city roast, full city roast, French roast, and Italian roast."
claim: clm-ajca-8stage-terms / type: cultural / updated: 2026-09-02

Yet from within the industry comes the observation that there is no universal agreement on this kind of naming, and one roaster's "light roast" can even be darker than another roaster's "dark roast."

coffee roasting — unresolved property: There is no universally agreed standard in the roasting industry for what "light roast," "medium roast," and "dark roast" mean; one roaster's "light roast" can even be darker than another roaster's "dark roast." The SCA itself states that terms carrying regional names, such as French, Italian, and Full City, can be "too arcane or flexible to be meaningful."supported

Scope: Concerns raised about roast-level terminology by the SCA, people connected with the UC Davis Coffee Center, and trade publications

Note: A peer-reviewed journal article (Anokye-Bempah et al. 2025) and multiple SCA official articles and trade-press articles independently raise the same concern. This fact calls into question the very premise that 「地域名のついた焙煎度呼称が実際にその地域の慣行を一意に指す」 (in translation: "a roast-level term carrying a regional name actually refers uniquely to that region's practice").

States: "there are no universally accepted industry standards for what is meant by 'light roast,' 'medium roast,' or 'dark roast'" and "Some roasters produce 'light roasts' that are darker than the 'dark roasts' produced by others"
Limitations: The paper itself is primarily concerned with color measurement using the L*a*b* color space; this quoted portion is background explanation.
Source: A universal color curve for roasted arabica coffee (Anokye-Bempah Laudia; Styczynski Timothy; Ristenpart William D; Donis-González Irwin R, 2025) · full text checked
States: "Terms like 'French,' 'Italian,' and 'Full City' may be too arcane or flexible to be meaningful."
Limitations: This is an opinion piece by an individual and was not published as the SCA's official, unified position.
Source: Coffee Decoded: Why is Roast Level so Important to Consumers? (Giuliano Peter) · full text checked
States: "there are no universally accepted standards for what is meant by 'light roast,' 'medium roast' or 'dark roast,'" and "roasters currently communicate roast levels in any number of ways, such as using European and U.S.-derived conventional names like 'Full City' or 'French,'"
Show dataprocess-coffee-roasting —has_unresolved_property→ "There is no universally agreed standard in the roasting industry for what "light roast," "medium roast," and "dark roast" mean; one roaster's "light roast" can even be darker than another roaster's "dark roast." The SCA itself states that terms carrying regional names, such as French, Italian, and Full City, can be "too arcane or flexible to be meaningful.""
claim: clm-roast-naming-no-universal-standard / type: cultural / updated: 2026-09-02

The color-disk kit officially distributed by the SCA (Specialty Coffee Association) is one tool that tries to line up this naming gap with a physical yardstick. Even talking about roast level, it turns out, is still a work in progress.

coffee roasting is graded by: The "Agtron Roast Color Kit" officially distributed by the SCA (Specialty Coffee Association). It consists of 8 color disks housed in a white vinyl case, numbered in 10% increments from "Very Light" (tile #95) to "Very Dark" (tile #25).contextual

Scope: Product description on the SCA's official store

Note: The SCA's own official description of a visual reference tool it distributes. The accompanying manual is authored by Carl Staub. It is positioned not as an academic definition of roast level but as an industry consensus-building tool for roasters and customers to reach a shared understanding of roast level.

States: "eight color disks, numbered in 10% increments ranging from 'Very Light' (tile #95) to 'Very Dark' (tile #25)" and "These eight industry standard disks are designed to enhance consistency and assure that both roasters and their customers are in agreement regarding degree of roast"
Limitations: This is a description of an instrument, not a classification basis backed by chemical or sensory data.
Source: SCA Agtron Roast Color Kit (Specialty Coffee Association) · full text checked
Show dataprocess-coffee-roasting —is_classified_by→ "The "Agtron Roast Color Kit" officially distributed by the SCA (Specialty Coffee Association). It consists of 8 color disks housed in a white vinyl case, numbered in 10% increments from "Very Light" (tile #95) to "Very Dark" (tile #25)."
claim: clm-sca-agtron-8disk / type: regulatory / updated: 2026-09-02

Darker roasts are reported to score more bitter

The SCA's official sensory handbook states that acidity is dominant in light roasts and bitterness is dominant in dark roasts, and adds that the amount of caffeine actually decreases as roasting progresses. Bitterness increases with roasting even though caffeine itself, as a compound, shrinks — this process is not simple addition.

coffee roasting increases bitternessestablished

Scope: Chapter 7 (the chemistry of coffee's taste) of the SCA's official Coffee Sensory and Cupping Handbook (2021)

Note: Original text: "Sourness is preponderant in light roasts and bitterness in dark roasts." "bitterness actually increases with the roast level". It explicitly states that caffeine is only one part of coffee's bitterness compounds, and that bitterness increases even though caffeine decreases with roasting ("caffeine ... only accounts for a small percentage of coffee's bitterness").

States that acidity is dominant in light roasts and bitterness is dominant in dark roasts; bitterness increases as roast level rises, while caffeine content decreases with roasting, so caffeine accounts for only a small part of the bitterness.
Limitations: Only some of the individual analytical values and citation numbers are shown in the body text (footnote numbers 55-58, etc.); the footnote list itself within this handbook was not checked this time.
Source: Coffee Sensory and Cupping Handbook, Edition No. 01 (Fernández-Alduenda, Mario Roberto; Giuliano, Peter, 2021) · full text checked
Show dataprocess-coffee-roasting —increases→ sensation-bitter
claim: clm-w51-sca-roast-increases-bitterness / type: mechanism / updated: 2026-09-02

Measured results point the same way. Trained assessors' sensory scores rose significantly as roasting progressed from light to dark, and even at the same roast level, the extraction condition (ultra-high-pressure processing versus conventional cold brew) shifted the score itself. Roast level and extraction condition are two separate dials that move bitterness independently.

coffee roasting can change Sensory bitterness score (rated out of 10 by 12 trained assessors holding Q Arabica Grader certification)supported

Scope: Ethiopian arabica beans; comparison of ultra-high-pressure-processed cold brew and conventional cold brew

Note: As roast degree deepened from Agtron color value 73 (light) → 62 (medium) → 53 (dark), the bitterness score increased significantly (ultra-high-pressure: 2.00±0.10 → 3.35±0.30 → 5.50±0.40; conventional: 3.00±0.28 → 4.30±0.42 → 6.50±0.42; p<0.05 in both). This is an academic source that directly shows, with statistical significance from a human sensory panel, the relationship that deeper roasting means stronger bitterness. The same directional trend was confirmed regardless of extraction method (both of the 2 extraction conditions: ultra-high-pressure and conventional).

In a 10-point evaluation by 12 trained sensory assessors (holding Q Arabica Grader certification), the bitterness score increased significantly as roasting deepened across Agtron color values 73 → 62 → 53 (light → medium → dark roast) (ultra-high-pressure: 2.00±0.10 → 3.35±0.30 → 5.50±0.40; conventional: 3.00±0.28 → 4.30±0.42 → 6.50±0.42; p<0.05).
Limitations: An experiment using a single origin and a single bean lot. The result is limited to the extraction condition (cold brew); generalizing to hot brew is outside the scope of this paper.
Source: Comparison of Ultra-High-Pressure and Conventional Cold Brew Coffee at Different Roasting Degrees: Physicochemical Characteristics and Volatile and Non-Volatile Components (Shi Qihan; Xiao Ying; Zhou Yiming; Tang Wenxiao; Jiang Feng; Zhou Xiaoli; Lu Hongxiu, 2024) · full text checked
Show dataprocess-coffee-roasting —can_change→ "Sensory bitterness score (rated out of 10 by 12 trained assessors holding Q Arabica Grader certification)"
claim: clm-coffee-roast-bitterness-sensory-uhp / type: sensory / updated: 2026-09-02

What happens across the moment of drinking also changes with roast level. In medium roasts, bitterness and roast aroma were recorded as the dominant sensations within the time course; in dark roasts, bitterness and burnt aroma were dominant instead. The same word "bitterness" keeps different company depending on which aroma stands next to it.

coffee roasting can change The temporal composition of bitterness, roasty aroma, and burnt aroma that dominate during drinkingsupported

Scope: Comparison of Temporal Dominance of Sensations (TDS) between medium-roast and dark-roast Arabica

Note: For medium roast, bitterness and roasty aroma dominate; for dark roast, bitterness and burnt aroma dominate. TDS is not an intensity curve.

On TDS, bitterness and roasty aroma dominated for medium roast, and bitterness and burnt aroma dominated for dark roast.
Limitations: Each roast condition was tested at only 1 level. Dominance rate is not the sensory intensity itself.
Source: Effects of Roasting Level and Milk Addition on In Vivo Aroma Release and Perception of Coffee (Cleve N; Gonzalez-Estanol K; Khomenko I; Pedrotti M; Cappellin L; Biasioli F; Beauchamp J, 2025) · full text checked
Show dataprocess-coffee-roasting —can_change→ "The temporal composition of bitterness, roasty aroma, and burnt aroma that dominate during drinking"
claim: clm-coffee-roasting-tds / type: sensory / updated: 2026-08-31

Roasting remakes compounds

In Doi Chang-grown arabica from northern Thailand, raising the roast level has been shown to decrease the content of chlorogenic acid, while the content of its degradation product, caffeic acid, increases.

coffee roasting can change chlorogenic acidsupported

Scope: Comparison of light roast (180°C), medium roast (200-220°C), and dark roast (230°C); total phenolic content quantified by the Folin-Ciocalteu method, and chlorogenic acid and caffeic acid quantified by UPLC

Note: The lightness L* value correlated positively with chlorogenic acid content (r=+0.9101) and negatively with caffeic acid content (r=-0.9360). This is a single lot (n=1) from a single farm, and no human sensory panel was conducted.

"High roasting level decreased the TPC, which was significantly (p<0.01) lower in dark-roasted coffee than in medium and light-roasted coffee...The chlorogenic acid content decreased with roasting, while in turn, the content of its degradation product, caffeic acid, was increased."
Limitations: Only a single lot (n=1) from a single farm. No human sensory panel was conducted.
Context: As an independent confirmation using a different origin and a different analytical method (UV-Vis), this study too reports a finding in the same direction: 『焙煎の熱によりクロロゲン酸が分解し、生豆より焙煎豆でCGA含量が下がる』 (in translation: "the heat of roasting breaks down chlorogenic acid, so CGA content is lower in roasted beans than in green beans"). However, this is not the study's own original elucidation of the mechanism but an interpretation citing Belay and Gholap (2009).
Limitations: The analytical method (UV-Vis) differs from the chromatography-based analysis of the Doi Chang study, and the breakdown of roast levels (light/medium/dark) is not reported either, so this remains a reproduction of the trend and does not allow a direct quantitative comparison.
Show dataprocess-coffee-roasting —can_change→ compound-chlorogenic-acid
claim: clm-doichang-roast-chlorogenic / type: processing / updated: 2026-09-01

A comparison of northern Thai arabica from a different origin and a different analytical method recorded the same pattern: chlorogenic acid lower in roasted beans than in green beans, and caffeine instead higher in roasted beans. Roasting is not a process that lowers every compound uniformly.

chlorogenic acid has a measured content in coffee brewsupported

Scope: Quantification by UV-Vis spectrophotometry (330 and 272 nm, 70% ethanol extraction), compared against a standard calibration curve

Note: หนองน้ำดำ (Nong Nam Dam) village is not necessarily the same growing area as Doi Tung/Doi Chang, but it connects to this cluster in the context of arabica grown under a Royal Project in northern Thailand. Only the abstract was checked (the full-text PDF was rasterized and could not be extracted).

「ปริมาณกรดคลอโรจีนิกในสารสกัดกาแฟทุกชนิดในเมล็ดดิบ 2.46-3.82%...สูงกว่าในเมล็ดคั่วที่มีปริมาณ 0.78-1.75%(confirmed by agreement between the full text's Table 1 and running text; the abstract's stated "0.78-1.78%" is an error)...ปริมาณคาเฟอีนในสารสกัดเมล็ดกาแฟคั่วทุกชนิดมีปริมาณ 1.76-4.15% สูงกว่าในเมล็ดดิบ(the green-bean side is 0.43-0.82%, newly confirmed in Table 2)」 (in translation: "The chlorogenic acid content in extracts of every coffee type in green beans was 2.46-3.82%...higher than the 0.78-1.75% in roasted beans...the caffeine content in extracts of every roasted coffee type was 1.76-4.15%, higher than in green beans") (both statistically significant at the 0.05 level). The full text confirms the extraction method (moka pot, 12 g beans/120 ml water, about 6 minutes, filtered hot and then cooled, diluted 1:100 and 1:200 with 70% ethanol), the measuring instrument (Metertech SP8001 UV-Vis spectrophotometer, CGA at 330 nm/caffeine at 272 nm, calibration curve R²=0.9998/0.9996), and the pH range (5.34-6.03, weakly acidic in both groups).
Limitations: The full text was OCR-extracted (because the PDF was rasterized, pdftotext could extract only 8 bytes, so it was read using Tesseract OCR). The roasted-bean CGA upper bound stated in the abstract, "0.78-1.78%," is an error; based on agreement between the full text's Table 1 and the running text, the correct figure is "0.78-1.75%" (FF=1.755% is the maximum). Descriptions of physiological-effect claims (blood glucose, inflammation, antioxidant activity, lipid reduction) were excluded from coverage.
Confirmed in the full text (OCR) the quantitative data underlying the abstract's summary values. 6 green-bean samples (CA-CF) and 6 roasted-bean samples (FA-FF), 1 of which was arabica from Nong Nam Dam village (the remaining 5 were commercially purchased arabica from areas in northern Chiang Rai province run by the Royal Project Foundation). Extraction used a moka pot (12 g beans/120 ml water/about 6 minutes, filtered hot and then left to cool at room temperature, diluted 1:100 and 1:200 with 70% ethanol); a UV-Vis spectrophotometer (Metertech SP8001) measured CGA at 330 nm and caffeine at 272 nm, with 3 replicates. The calibration curve followed the method of Belay and Gholap (2009), with R²=0.9998 (CGA)/0.9996 (caffeine). pH across all samples was in the weakly acidic range of 5.34-6.03. All roasted samples met the minimum caffeine content of 1% required for 『真正コーヒー』 (in translation: "genuine coffee") under Thai Industrial Product Standard มผช.268/2558 and Ministry of Public Health Notification 197/2543.
Limitations: Because the data were OCR-extracted, there is a risk that some digits were misread; the figures in this row are limited to those confirmed as mutually consistent across the Table itself and its multiple restatements in the running text. The authors themselves note the limitation: 『先行研究(Belay and Gholap 2009)より低いCGA値が出たのは抽出時の加熱条件(モカポットは沸騰水使用)の違いによる可能性がある』 (in translation: "the lower CGA values compared with the prior study (Belay and Gholap 2009) may be due to a difference in the heating conditions during extraction (the moka pot uses boiling water)"). Descriptions of health effects (blood glucose, inflammation, antioxidant activity, lipid reduction) were excluded from coverage.
Show datacompound-chlorogenic-acid —has_measured_content_in→ ingredient-coffee-brew
claim: clm-northern-arabica-chlorogenic-caffeine / type: composition / updated: 2026-09-01

The same Doi Chang study also recorded a change, with roast level, in the content of furfuryl alcohol, an aroma compound, and connects this to the context in which a burnt or roasted smell is perceived as bitterness. This study itself, though, did not run a human bitterness sensory panel.

coffee roasting is associated with bitternesscontextual

Scope: Volatile compound analysis of Doi Chang-grown arabica (HS-SPME-GC/MS, comparing light, medium, and dark roasts)

Note: The body of the paper connects the change in furfuryl alcohol content with roast level to a description, via the Maillard reaction, that 「焦げた・ロースト香が苦味として知覚される(perceived as a bitter taste)」. However, this description is a discussion grounded in other literature, not the study's own human sensory measurement, so it is treated as contextual.

Context: "The level of roasting directly impacted the furfural alcohol content...in harmony with a relatively burnt or roasted odour perceived as a bitter taste with a more caramelized aroma observed due to the Maillard reaction achieved with roasting."
Limitations: This study did not conduct a human sensory (bitterness) panel. "bitter taste" is a discussion-level expression grounded in other literature, not the study's own measured result.
Show dataprocess-coffee-roasting —is_associated_with→ sensation-bitter
claim: clm-doichang-roast-bitter-interp / type: sensory / updated: 2026-09-01

Coffee's bitterness has been recorded to draw on a group of compounds generated by roasting itself, beyond caffeine. Part of the lead role in bitterness rises up not from within the green bean, but within the process of roasting.

coffee brew has bitter contributors other than caffeinesupported

Scope: Multiple lines of evidence: human sensory testing, receptor assays, and quantitative chemistry

Note: A group of counterexamples to the common belief that 「コーヒーの苦味=カフェイン」 (in translation: "coffee's bitterness equals caffeine"). The quantitative contribution ratio is not recorded, since the full text was not confirmed.

Roasting-generated compounds other than caffeine (quinides, 4VC oligomers) define the bitterness quality, and the bitterness signature can be controlled through roasting/extraction conditions.
Limitations: Only the abstract was checked.
Suggests that the group of roasting-degradation products of mozambioside contributes to coffee's bitterness profile.
Limitations: Only the abstract was checked.
Source: Contribution of mozambioside roasting products to coffee's bitter taste (Bichlmaier C; Froehlich SM; Brychcy V; Grassl A; Behrens M; Lang R, 2025) · abstract checked
Context: Given that caffeine itself is not a suitable representative of bitterness, coffee's bitterness cannot be reduced to caffeine alone.
Limitations: This is not direct contribution-ratio data.
Source: The Taste of Caffeine (Poole RL; Tordoff MG, 2017) · full text checked
Show dataingredient-coffee-brew —has_bitter_contributors_other_than→ compound-caffeine
claim: clm-coffee-bitter-beyond-caffeine / type: composition / updated: 2026-08-30

In hojicha too, compounds are swapped, not erased

Records from a tea experiment station in Kochi Prefecture show that total catechin content fell as roasting deepened, across every tea flush. Some individual catechins, however, first rose from aracha to light roast before falling as roasting deepened further — a hump-shaped movement. The decrease is not uniform.

Scope: Kochi Prefectural Agricultural Technology Center Tea Experiment Station; crude teas of first flush, cut-leaf, and second flush with a 50-second steaming time. Roasted 2 times with an automatic continuous hojicha roaster (exhaust temperature 90 C for the 1st roast, 100 C for the 2nd roast, with drum rotation speed adjusted for each flush and roasting degree).

Note: Direct quantification by HPLC (JASCO X-LC system). Only 1 sample per condition; the number of replicates is not stated.

For first flush, cut-leaf, and second flush alike, total catechins decreased as roasting deepened. Some individual catechins increased from crude tea to light roast before decreasing at deep roast.
Limitations: 1 sample analyzed per condition; the number of replicates and statistical testing are not stated.
Source: 焙煎程度とほうじ茶の品質 (高知県農業技術センター茶業試験場) · full text checked
Show dataprocess-hojicha-roasting —reduces→ compound-catechins
claim: clm-hojicha-catechin-decrease-degree / type: composition / updated: 2026-09-02

Amino acids move even more sharply. Roasting sharply lowers the total amount, and also narrows the range of amino acids that remain, so that only a few kinds were left in the most deeply roasted samples.

hojicha roasting — composition: Total amino acid content (mg per 100 ml of tea liquor) decreased sharply with roasting: for first-flush tea, aracha 33.52 → light roast 4.10 → medium roast 3.90 → dark roast 3.10; for karibancha, 15.32 → 2.77 → 2.38 → 2.32; for second-flush tea, 4.10 → 2.87 → 2.74 → 1.97. The aracha contained 11 kinds of amino acids for first-flush tea and karibancha, and 8 kinds for second-flush tea; in the light-roast first-flush tea, 8 kinds remained, including theanine, aspartic acid, glutamic acid, and arginine, while in the medium- and dark-roast karibancha and second-flush tea, only 3 kinds remained — γ-aminobutyric acid, glutamic acid, and serine. Among these, γ-aminobutyric acid accounted for about 70% of the total amino acids.supported

Scope: Kochi Prefectural Agricultural Technology Center, Tea Industry Experiment Station; the same first-flush, karibancha, and second-flush tea samples as above.

Note: The remarks column of the report classifies arginine, leucine, lysine, and γ-aminobutyric acid under the 「苦味」 (in translation: "bitterness") taste category, but this is a general taste classification for individual amino acids, not a measurement of hojicha's own sensory bitterness. The connection to bitterness perception is unconfirmed.

Total amino acid content sharply decreases with roasting, and the range of remaining amino acid types narrows as the roast level deepens. The remarks column classifies each amino acid by taste category (umami, sweetness, sourness, bitterness).
Limitations: The taste classification comes from the remarks column of the composition table and is not a sensory evaluation of hojicha itself. No number of replicates is stated.
Source: 焙煎程度とほうじ茶の品質 (高知県農業技術センター茶業試験場) · full text checked
Show dataprocess-hojicha-roasting —has_composition→ "Total amino acid content (mg per 100 ml of tea liquor) decreased sharply with roasting: for first-flush tea, aracha 33.52 → light roast 4.10 → medium roast 3.90 → dark roast 3.10; for karibancha, 15.32 → 2.77 → 2.38 → 2.32; for second-flush tea, 4.10 → 2.87 → 2.74 → 1.97. The aracha contained 11 kinds of amino acids for first-flush tea and karibancha, and 8 kinds for second-flush tea; in the light-roast first-flush tea, 8 kinds remained, including theanine, aspartic acid, glutamic acid, and arginine, while in the medium- and dark-roast karibancha and second-flush tea, only 3 kinds remained — γ-aminobutyric acid, glutamic acid, and serine. Among these, γ-aminobutyric acid accounted for about 70% of the total amino acids."
claim: clm-hojicha-amino-acid-decrease / type: composition / updated: 2026-09-02

At the same time, some aroma compounds absent from aracha were recorded only after roasting. Roasting does not just remove compounds — it is also a process that generates ones that did not exist before.

hojicha roasting can generate 2-ethyl-3,5-dimethylpyrazine and tetramethylpyrazine, aroma compounds of roast fragrance, were not detected in aracha but were detected after roasting (except for tetramethylpyrazine in second-flush tea). By roast level, the amounts of both compounds were higher the lighter the roast for first-flush tea and karibancha, while second-flush tea showed no difference by roast level. By tea flush, first-flush tea had the most, followed by karibancha, with second-flush tea the least.observation

Scope: Kochi Prefectural Agricultural Technology Center, Tea Industry Experiment Station; aroma compound analysis by GC-MS (extracted by continuous steam distillation).

Note: Reported by a figure (radar chart); no numerical table or number of replicates is given, and no statistical test is shown.

2-ethyl-3,5-dimethylpyrazine and tetramethylpyrazine were undetected in aracha and detected after roasting. Describes the tendency in amount by tea flush and roast level.
Limitations: Only a radar chart is given, with no numerical table, and no statistical test is shown.
Source: 焙煎程度とほうじ茶の品質 (高知県農業技術センター茶業試験場) · full text checked
Show dataprocess-hojicha-roasting —can_generate→ "2-ethyl-3,5-dimethylpyrazine and tetramethylpyrazine, aroma compounds of roast fragrance, were not detected in aracha but were detected after roasting (except for tetramethylpyrazine in second-flush tea). By roast level, the amounts of both compounds were higher the lighter the roast for first-flush tea and karibancha, while second-flush tea showed no difference by roast level. By tea flush, first-flush tea had the most, followed by karibancha, with second-flush tea the least."
claim: clm-hojicha-pyrazine-generation-kochi / type: processing / updated: 2026-09-02

With the same raw material, the very description of the aroma changed with roast depth. One sample at medium roast was described as having a "bitter aroma, a burnt roast smell," while the same material roasted lighter was described as having a "pleasant roast aroma."

hojicha roasting — sensory attribute: A medium-roast sample of Ooishida-kuki stem tea from Suizawa, Mie Prefecture, roasted at 150°C for 12 minutes, was described in the paper's aroma evaluation as "Bitter aroma, burnt roasted aroma." The same raw material roasted at 130°C for 10 minutes as a light-roast sample was described as "Preferable roasted aroma," and the unroasted aracha was "Fresh greenish, toasted laver-like."supported

Scope: Ooishida-kuki stem tea from Suizawa, Mie Prefecture; sample descriptions from Table I.

Note: This is an olfactory aroma description (aroma descriptor) by the authors, not a taste evaluation of bitterness as tasted in the mouth. The number of evaluators and the scale are not stated, and the specific aromatic quality that "Bitter aroma" refers to cannot be identified from the text. Its connection to bitterness perception in general is treated cautiously.

The aroma description for the medium-roast (150°C, 12 minutes) sample of Ooishida-kuki was "Bitter aroma, burnt roasted aroma"; the light-roast (130°C, 10 minutes) sample was "Preferable roasted aroma."
Limitations: The number of evaluators and the evaluation scale are not stated, and the details of the sensory quality that "Bitter aroma" refers to are unknown.
Source: 焙焼,釜炒り操作による茶香気の形成 (川上美智子; 山西貞, 1999) · full text checked
Show dataprocess-hojicha-roasting —has_sensory_attribute→ "A medium-roast sample of Ooishida-kuki stem tea from Suizawa, Mie Prefecture, roasted at 150°C for 12 minutes, was described in the paper's aroma evaluation as "Bitter aroma, burnt roasted aroma." The same raw material roasted at 130°C for 10 minutes as a light-roast sample was described as "Preferable roasted aroma," and the unroasted aracha was "Fresh greenish, toasted laver-like.""
claim: clm-hojicha-bitter-aroma-descriptor / type: sensory / updated: 2026-09-02

And it is not only roast "depth" that moves the reading of bitterness — "method" does too. In a comparison of the same fresh-leaf batch of yellow tea roasted by charcoal, electricity, and drum, the bitterness output value shown by an electronic tongue was higher for charcoal roasting than for the other two methods. Even holding roast level constant, a different way of delivering heat changes the reading of bitterness.

charcoal roasting shows the sensory response Large-leaf yellow tea made from the same fresh-leaf batch (picked June 20, 2023) was processed under charcoal roasting (CR: roasting-basket surface temperature 145±5°C, leaf temperature 125±10°C), electric roasting (ER: dryer temperature 145°C, leaf temperature 125±5°C), and drum roasting (DR: drum inner-wall temperature 145°C, leaf temperature 90±5°C), all for 95 minutes or more, and taste was measured with an electronic tongue (e-tongue). The bitterness output values were CR 3.10±0.12, ER 2.54±0.17, and DR 2.32±0.23, with CR significantly higher than the other 2 methods (at the p=0.05 level, only CR carried a different statistical letter from the others). The astringency output values were highest for DR at 13.07±0.24, followed by CR at 10.43±0.06 and ER at 9.61±0.14, with significant differences between every pair.supported

Scope: Chinese large-leaf yellow tea; a comparison of 3 roasting methods from a single fresh-leaf batch.

Note: The e-tongue output values are a dimensionless sensor response and are not generalized to human sensory evaluation or to Japanese green tea/hojicha. Contrary to the popular narrative that charcoal roasting mellows bitterness and astringency, it is noteworthy that in this e-tongue measurement, charcoal roasting showed the highest bitterness output value among the 3 methods.

In a comparison of 3 methods — charcoal roasting (CR), electric roasting (ER), and drum roasting (DR) — CR had the highest bitterness output value, while for astringency output value, DR was highest and CR was in between (all with statistically significant differences).
Limitations: This is a result from a single batch and a single tea type and cannot be generalized to other tea types (Japanese green tea, hojicha, etc.). The e-tongue output values do not directly correspond to human sensory evaluation.
Source: Metabolomics and electronic-tongue analysis reveal differences in color and taste quality of large-leaf yellow tea under different roasting methods (Caiyan Sheng; Mingxia Lu; Jixin Zhang; Wei Zhao; Yanqun Jiang; Tiehan Li; Yujie Wang; Jingming Ning, 2024) · full text checked
Show dataprocess-charcoal-roasting —has_sensory_response→ "Large-leaf yellow tea made from the same fresh-leaf batch (picked June 20, 2023) was processed under charcoal roasting (CR: roasting-basket surface temperature 145±5°C, leaf temperature 125±10°C), electric roasting (ER: dryer temperature 145°C, leaf temperature 125±5°C), and drum roasting (DR: drum inner-wall temperature 145°C, leaf temperature 90±5°C), all for 95 minutes or more, and taste was measured with an electronic tongue (e-tongue). The bitterness output values were CR 3.10±0.12, ER 2.54±0.17, and DR 2.32±0.23, with CR significantly higher than the other 2 methods (at the p=0.05 level, only CR carried a different statistical letter from the others). The astringency output values were highest for DR at 13.07±0.24, followed by CR at 10.43±0.06 and ER at 9.61±0.14, with significant differences between every pair."
claim: clm-charcoal-roasting-bitterness-etongue-yellowtea / type: sensory / updated: 2026-09-02

Caffeine falls with roasting while bitterness rises

As the earlier SCA handbook showed, coffee's bitterness rises with roasting even as caffeine content falls. The hojicha records show barely any decrease in caffeine at light roast, but a 6-13% decrease at dark roast. The process of roasting does not keep assigning caffeine the leading role in bitterness.

hojicha roasting reduces caffeinesupported

Scope: Kochi Prefectural Agricultural Technology Center Tea Experiment Station, 2014; light-roast and deep-roast hojicha made from crude first-flush and cut-leaf tea (roasted 2 times with an automatic continuous hojicha roaster).

Note: Direct quantification by HPLC (Shimadzu).

At light roast, caffeine content shows almost no decrease, but at deep roast it decreased by 6-13%.
Limitations: 1 sample analyzed per condition; the number of replicates is not stated.
Source: 焙煎程度とほうじ茶の品質 (高知県農業技術センター茶業試験場) · full text checked
Show dataprocess-hojicha-roasting —reduces→ compound-caffeine
claim: clm-hojicha-caffeine-decrease-degree / type: composition / updated: 2026-09-02

The choice to roast light

Some movements have stepped in the opposite direction from intensifying bitterness through dark roasting. The SCA's official handbook records that while one culture softens the strong bitterness of dark-roast, high-robusta coffee with sugar and milk, another culture takes a different approach: lowering coffee's own bitterness level by using light- to medium-roast arabica.

specialty coffee — perceived bitterness is associated with: The official SCA handbook states that while some cultures have a tradition of softening the bitterness of strong, dark-roast, high-robusta-ratio coffee with sugar or milk, "other cultures have 'solved' the coffee bitterness problem using a different approach, using light- or medium-roasted C. arabica coffee. The level of bitterness of these brews is much lower."supported

Scope: Chapter 7 of the official SCA "Coffee Sensory and Cupping Handbook" (2021), the passage on differences in bitterness by roast degree and cultivar

Note: Original text: "Other cultures have 'solved' the coffee bitterness problem using a different approach, using light- or medium-roasted C. arabica coffee. The level of bitterness of these brews is much lower than with dark-roasted coffee." The term "specialty coffee" itself does not appear in this passage, but in industry usage, light-roast, arabica-centered specialty coffee falls on this lower-bitterness side.

The source contrasts a culture that keeps dark-roast, high-robusta-ratio coffee bitter and softens it with sugar or milk, with a culture that takes the approach of lowering the bitterness level itself by using light- or medium-roast arabica.
Limitations: This is not a sentence that directly uses the term "specialty coffee"; the correspondence is indirect, drawn from the characterization as light- or medium-roast arabica.
Source: Coffee Sensory and Cupping Handbook, Edition No. 01 (Fernández-Alduenda, Mario Roberto; Giuliano, Peter, 2021) · full text checked
Show dataconcept-specialty-coffee —has_perceived_bitterness_associated_with→ "The official SCA handbook states that while some cultures have a tradition of softening the bitterness of strong, dark-roast, high-robusta-ratio coffee with sugar or milk, "other cultures have 'solved' the coffee bitterness problem using a different approach, using light- or medium-roasted C. arabica coffee. The level of bitterness of these brews is much lower.""
claim: clm-w51-sca-specialty-lighter-roast-lower-bitterness / type: sensory / updated: 2026-09-02

The Nordic light-roast style is described as having been started concretely by identifiable individual roasters. One roaster recalls that the turning point was noticing that his own roasted beans tasted burnt compared with the coffee samples brought in by exporters.

coffee roasting — historical origin: The so-called "Nordic light roast" style traces back to specific, named individual roasters — Tim Wendelboe, who opened a roastery in Oslo, and Klaus Thomsen, co-founder of Copenhagen's Coffee Collective, among them. Wendelboe recounts that the turning point was noticing that his own roasted beans tasted burnt compared with the coffee samples brought in by exporters. Thomsen himself, while saying he does not like the term "Nordic roasting," acknowledges that this approach itself — roasting as light as possible and holding back coffee's inherent development — carries major worldwide influence.contextual

Scope: Interviews (2023) with specialty coffee roasters in Norway and Denmark

Note: A 2023 interview article from the trade publication Perfect Daily Grind. Note that while the roasting style itself carrying the regional name "Nordic" traces back to specific roasters and a specific period, the person who established the style himself voices disagreement with that very regional-name label. Whether a term carrying a regional name uniquely refers to that region's practice is not generalized here.

Records Wendelboe's remarks describing the trigger for his shift in roasting style, Thomsen's remark to the effect of "I don't like the term 'Nordic roasting,'" and his remark acknowledging the approach's own worldwide influence.
Limitations: This is an interview article, based on the retrospective accounts of the people involved.
Source: Are Nordic specialty coffee roasters still as innovative as they once were? (Gyllensten Benedicte, 2023) · full text checked
Show dataprocess-coffee-roasting —has_historical_origin→ "The so-called "Nordic light roast" style traces back to specific, named individual roasters — Tim Wendelboe, who opened a roastery in Oslo, and Klaus Thomsen, co-founder of Copenhagen's Coffee Collective, among them. Wendelboe recounts that the turning point was noticing that his own roasted beans tasted burnt compared with the coffee samples brought in by exporters. Thomsen himself, while saying he does not like the term "Nordic roasting," acknowledges that this approach itself — roasting as light as possible and holding back coffee's inherent development — carries major worldwide influence."
claim: clm-nordic-roast-named-individuals / type: cultural / updated: 2026-09-02

Still, the choice to roast lighter does not necessarily rewrite what is inside a consumer's head. In a Brazilian consumer survey, bitterness came up as the basic taste expected of specialty coffee, second only to sweetness. The researchers add that this is despite this kind of coffee having lower bitterness than commodity coffee.

specialty coffee — sensory attribute: In a survey of 1,005 Brazilian consumers, "bitter" (41.6%) was the 2nd most cited basic taste expected in specialty coffee, after "sweet" (71.4%). The researchers add that this is "even though this type of coffee has a lower bitterness compared to commodity coffee."supported

Scope: A digital questionnaire survey of Brazilian consumers (n=1,005) on the basic tastes expected in specialty coffee

Note: Original text: "Bitter is the second basic taste they expect to find in specialty coffee (41.6%), even though this type of coffee has a lower bitterness compared to commodity coffee." An observation of a gap between consumer expectation (expecting bitterness) and the industry's actual bitterness level (lower than commodity coffee). Material that complicates the simplification that differentiated coffee = putting bitterness front and center.

Contradicts: Bitterness (41.6%) was the 2nd most selected basic taste expected in specialty coffee, after sweetness (71.4%), but the authors add that specialty coffee has lower bitterness than commodity coffee.
Limitations: It is reported that 31.2% of participants did not know the meaning of the term "specialty coffee" before the survey, so their expectation answers may not be based on actual product experience.
Source: Into the minds of coffee consumers: perception, preference, and impact of information in the sensory analysis of specialty coffee (Bressani, Ana Paula Pereira; Martinez, Silvia Juliana; Batista, Nádia Nara; Simão, João Batista Pavesi; Schwan, Rosane Freitas, 2021) · full text checked
Show dataconcept-specialty-coffee —has_sensory_attribute→ "In a survey of 1,005 Brazilian consumers, "bitter" (41.6%) was the 2nd most cited basic taste expected in specialty coffee, after "sweet" (71.4%). The researchers add that this is "even though this type of coffee has a lower bitterness compared to commodity coffee.""
claim: clm-w51-bressani-specialty-bitterness-expectation-gap / type: sensory / updated: 2026-09-02

How the shelf talks about dark-roast bitterness

Sometimes a product's own words put dark-roast bitterness right on the label. The product page for a top-tier unsweetened black canned coffee carries the headline "a refined bitterness and lingering note," tying it directly to the roasting method.

RTD canned coffee — sensory attribute: The product page on UCC Ueshima Coffee Co.'s official online store for the mass-distributed unsweetened black canned coffee 『UCC BLACK無糖 黒の余韻』 (in translation: "UCC BLACK Unsweetened: The Lingering Note of Black") carries the headline 「上質な苦みと余韻」 (in translation: "a refined bitterness and lingering note"), and explains in the body copy that, through its particular roasting method and 2-temperature extraction (high and low), it draws out a 「上質な苦み」 (in translation: "refined bitterness") and 「余韻」 (in translation: "lingering note") free of off-flavors.contextual

Scope: UCC's official online store; Japan's mass-distribution RTD canned-coffee market, unsweetened-black segment

Note: Original headline: 「上質な苦みと余韻」 (in translation: "a refined bitterness and lingering note"). Original body copy states that, through its particular roasting method and 2-temperature extraction (high and low), it draws out a 「上質な苦み」 (in translation: "refined bitterness") and 「余韻」 (in translation: "lingering note") free of off-flavors. This is an example on the mass-distribution side (canned coffee) that foregrounds bitterness rather than removing it, and it is material that does not allow a simplified H10 reformulation.

The headline and body copy of a mass-distribution unsweetened black canned-coffee product explicitly hold up 「苦み」 (in translation: "bitterness") as a value proposition.
Limitations: This is marketing copy and does not include measured bitterness intensity or comparative data against other products.
Source: UCC BLACK無糖 黒の余韻 リキャップ缶375g (UCC上島珈琲, 2026) · full text checked
Show dataconcept-rtd-canned-coffee —has_sensory_attribute→ "The product page on UCC Ueshima Coffee Co.'s official online store for the mass-distributed unsweetened black canned coffee 『UCC BLACK無糖 黒の余韻』 (in translation: "UCC BLACK Unsweetened: The Lingering Note of Black") carries the headline 「上質な苦みと余韻」 (in translation: "a refined bitterness and lingering note"), and explains in the body copy that, through its particular roasting method and 2-temperature extraction (high and low), it draws out a 「上質な苦み」 (in translation: "refined bitterness") and 「余韻」 (in translation: "lingering note") free of off-flavors."
claim: clm-w51-ucc-black-mutou-bitterness-marketing / type: cultural / updated: 2026-09-02

The same pattern shows up at another brand. Its morning-only unsweetened black line foregrounds "a crisp, bitter taste," while the same brand's slightly-sweet line makes no mention of bitterness at all in its description.

RTD canned coffee is documented as having Asahi Soft Drinks' WONDA brand, in the description of its unsweetened black "Morning Shot" line for the morning, explicitly holds up bitterness as a value word: "a crisp, bitter taste to get you cheerfully into work." Meanwhile, the description of its lightly sweetened "Kin no Bitō" (Gold, lightly sweetened) line makes no mention of bitterness at all, holding up "just the right sweetness" instead.observation

Scope: Manufacturer's official product page (retrieved 2026-09-04)

Note: An example contrasting unsweetened black against lightly sweetened within the same brand.

The Morning Shot product copy contains the phrase "crisp and bitter," while the Kin no Bitō (Gold, lightly sweetened) copy contains no bitterness wording.
Limitations: Only a comparison of 2 products. The full WONDA line-up (e.g., Kiwami Black) was not checked.
Source: ワンダ モーニングショット 缶185g 商品情報 (アサヒ飲料, 2026) · full text checked
Show dataconcept-rtd-canned-coffee —is_documented_as_having→ "Asahi Soft Drinks' WONDA brand, in the description of its unsweetened black "Morning Shot" line for the morning, explicitly holds up bitterness as a value word: "a crisp, bitter taste to get you cheerfully into work." Meanwhile, the description of its lightly sweetened "Kin no Bitō" (Gold, lightly sweetened) line makes no mention of bitterness at all, holding up "just the right sweetness" instead."
claim: clm-w61a-wonda-morning-vs-gold / type: cultural / updated: 2026-09-04

On the other hand, there are brand lineups that use not a single instance of bitterness vocabulary across their entire current lineup. 5 products from one canned-coffee brand are described using only the words for body/richness, aroma, crispness, milk feel, and sweetness. The story of how dark roasting creates bitterness, and the story of how the shelf names that bitterness, are two different stories.

RTD canned coffee is documented as having Among the current lineup listed on Coca-Cola Japan's official Georgia product-list page, all 5 products — Emerald Mountain Blend, Emerald Mountain Blend Shifuku no Bitō, Kaoru Black, Kaoru Bitō, and The Blend — use not a single instance of 「苦味」 (in translation: "bitterness") vocabulary, and are instead standardized on the words 「コク」「香り」「すっきり」「ミルク感」「甘さ」 (in translation: "body/richness," "aroma," "crisp/clean," "milk feel," and "sweetness").observation

Scope: Manufacturer's official product page (retrieved 2026-09-04)

Note: No bitterness vocabulary either, including 「香るブラック」 (in translation: "Kaoru Black"), the unsweetened-black-equivalent product.

Bitterness vocabulary is absent from the catchcopy of all 5 products.
Limitations: Pages for discontinued products such as the former 「エメラルドマウンテンブレンド ブラック」 (in translation: "Emerald Mountain Blend Black") and 「ザ・プレミアム」 (in translation: "The Premium") could not be found on the current site; this is an observation of the current lineup only.
Source: ジョージア 製品情報(原材料・栄養成分表示)一覧 (日本コカ・コーラ, 2026) · full text checked
Show dataconcept-rtd-canned-coffee —is_documented_as_having→ "Among the current lineup listed on Coca-Cola Japan's official Georgia product-list page, all 5 products — Emerald Mountain Blend, Emerald Mountain Blend Shifuku no Bitō, Kaoru Black, Kaoru Bitō, and The Blend — use not a single instance of 「苦味」 (in translation: "bitterness") vocabulary, and are instead standardized on the words 「コク」「香り」「すっきり」「ミルク感」「甘さ」 (in translation: "body/richness," "aroma," "crisp/clean," "milk feel," and "sweetness")."
claim: clm-w61a-georgia-no-bitter-vocab / type: cultural / updated: 2026-09-04

What is not known

Frequently asked

Does coffee get more bitter the darker it is roasted?

One study reports that trained assessors' sensory scores rose significantly as roasting progressed from light roast to dark roast. The SCA's official sensory handbook likewise organizes it as acidity being dominant in light roasts and bitterness dominant in dark roasts. However, this sensory experiment is a result for a single origin, a single lot, and cold brew, and whether the same degree of increase in bitterness holds for a different bean origin or extraction method is not confirmed here.

Does coffee's bitterness get stronger because of its caffeine content?

The SCA's official handbook states that the amount of caffeine actually decreases as roasting progresses, so bitterness intensity and caffeine content do not move in the same direction. Multiple sources report that quinides and other roasting-generated compound groups, beyond caffeine, contribute to bitterness, suggesting that coffee's bitterness cannot be reduced to a single compound.

Does hojicha get more bitter the more deeply it is roasted?

Records from a Kochi Prefecture tea experiment station report that total catechin content decreased with roast depth across first-flush, karibancha, and second-flush teas (for example, from 34.89 in first-flush aracha to 6.98 at dark roast). Meanwhile, one sample's aroma description is also recorded as changing from a "bitter aroma, a burnt roast smell" at medium roast (150°C, 12 minutes) to a "pleasant roast aroma" at a lighter roast (130°C, 10 minutes). This aroma description, however, is a single-material case and is not accompanied by a human bitterness sensory panel.

Related items:coffee roasting / chlorogenic acid / caffeine / hojicha roasting / specialty coffee / RTD canned coffee
Related research note: Standards Certify Bitterness, and the Shelf Chooses It
Source ledger: Source list

How to cite this page

Aoki, M. (NIGAMI LAB) (2026). Roasting Makes and Changes Bitterness. https://nigamilab.com/en/notes/roasting-makes-bitterness/

Each claim card has a stable anchor (#clm-…). The dataset is CC BY 4.0; see the data page. Dataset DOI: 10.5281/zenodo.22739101